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  • valarie907 11:15 pm on August 4, 2013 Permalink | Reply
    Tags: , , observations,   

    Library Sign Revolution 

    “Stop posting signs people won’t read and start posting (pretty) signs that matter.” (Rogers, 2012)

    Apparently people don’t read signs (Rogers, 2012).  So, why do libraries rely on them so much?  Signs provide information and libraries are in the business of information…coincidence?  I don’t think so.  Libraries have a lot of information to share, and good signage can reduce the redundancy of frequently asked questions and difficulties in order to improve the usefulness, usability and desirability of the library and its offerings.

    I chose to redo library signs that I noticed were not working during my observations for the context analysis assignment.  If it doesn’t work, then it’s time to rethink solutions figure out what will.  I used principles from Schmidt (2011), Williams (2004), and Roberts (2012), to guide my re-designs of the following signs.

     

    Entryway Sign

    Original entryway queit poster

    Original entryway poster  (Sorry for the reflection…but it proves another challenge for putting up good signs!)

    For the most part, people tend to be fairly quiet in the library, but the entryway ceiling opens to the second floor where the library is located.  Unbeknownst to many, voices carry loud and clear.  The informational sign posted doesn’t seem to catch people’s attention, as noted during an observation for the context inquiry assignment in which a young woman came in and continued her phone conversation even though she came through the door where the sign is posted.  The image is cute, but it looks childish, so it might grab the attention of kids or parents, but others might ignore it.  The attention grabbing text in red does not offer the most important piece of information and the centering takes away from the readability.

    Voices Carry

    Entryway poster revolutionized

    I looked for an image that was more generalizable to everyone, and came across this Creative Commons image on Flickr which appeals to me because it’s a dramatic black and white image and is off center.  The young woman is attractive in a youthful way that many people can identify with, and she doesn’t look like she’s judging anyone.  Plus, she’s looking up, as in upstairs.  This image communicated the need for quiet, so I didn’t have to spell it out, thereby freeing up space to play with.  I based my choice of words on what might actually be said to warn someone, as in “Psst, voices carry…they can hear you upstairs.”

    Contrast:  The image provided a great deal of the contrast.  It was serendipity that the image didn’t quite fill the page, leaving a white band on the top and bottom, so I centered it and filled the background with black to give it further contrast and sophistication.  I used large red text for the main message to grab people’s attention as suggested by Williams (2004).  I chose the font based on readability at a distance, by zooming out to see if it can still be read.  I added a shadow to the text to improve the readability by adding additional contrast since it was on top of the grey part of the image.

    Repetition:  The black band on top is repeated on the bottom.  Though I played with a lot of fonts, this sign had so little text on it; I decided to use the same font for all the elements, just in different ways.

    Alignment:  I set most of the text on the left to accent the image, except for the attribution URL.  I spread out the name of the library in the bottom band making it easier to read in a small font size, and wondered if it clashed too much with the plain text of the URL, but decided to keep it…I’m still not sure if I should have done that.  The JPG image isn’t as clear as the PPT or PDF, so it stands out better in the actual document.

    Proximity:  The two lines of text are close together, so that when the eye is drawn to the red text, the person will easily follow through and read the white text.  I placed the attribution URL for the image below the image in a small font size to the right because I wanted the eye to continue to drop to the library’s name after reading the main message.

    Printer Sign

    Original printer sign

    Original printer sign

    This sign isn’t working either.  It’s taped to the front and side of the printer, but people using the printer aren’t reading it.  During my context analysis, I watched a young man collect his printed items in confusion, looking from back to front over and over.  He checked with the front desk to figure out what happened, and stated that he was confused as he walked away…still looking perplexed.  I imagine this must happen frequently.

    Besides not catching people’s attention, the words, re-used paper, are split between two lines, and even I made the mistake of thinking re-cycled paper, which had a totally different meaning.  It’s too text heavy and the centering makes it hard to read or make sense of at a glance.

    PrinterPosterTiny

    Mini printer sign revolutionized  (or better yet, this one!)

    My solution is two-part.  First, I made a small sign to place on the printer, and then, using the same image to link the two, I made a poster to place next to the printer to grab people’s attention.  I chose the image because it had the familiar recycle symbol on it and the extra lines around it gave it the feeling of motion, which I thought was a good association for a printer.  I decided not to use either of the two logos for the library since they clashed with the overall design, didn’t look good if made very small, but I thought it was important for the name of the library to be included to give it some formality and gave it a wide spacing so it stands out and is easy to read as I did in the last poster.

    Printer poster revolution

    Printer poster revolutionized  (or better yet, this one!)

    Contrast:  The large title in bold stands out as the focus point in contrast to the bright blue and green recycle image.  I took a bit of a chance using a slab serif for the title, but it was the large contrasting focus piece, so I thought I could get away with it here.

    Repetition:  I used the same font for all but the large title.  The bright blue color is repeated throughout the design.  The arrows in the recycle logo are repeated in the bullet points in the same color.  I also used the same fonts for the Entryway poster, including the name of the library, which was set with wide spacing to help it stand out.

    Alignment:  The different sizes, contrasts and colors of the elements provided plenty of variety, so I used a right side alignment throughout for a distinct, simple and readable design.  I also made an effort not to space all the elements out evenly.

    Proximity:  The name of the library was placed above the title, to emphasize whose printer and sign these belong to.  This prevents having to repeat this information to clarify who to see in the last bullet point.  The details about the paper used and cost is together in one block element.

    I kept fiddling with the designs, trying this and that, getting a little lost in all the details.  It was particularly helpful to walk away from it for a bit and look at it again later, but sometimes, it just has to be good enough.  The best part is that all this experience adds up and I can get better at this.  *edit  In fact, I was struck by an idea while double checking the layout for this post and came up with a mini sign (JPG) and a large sign (PDF), that looks better.

    Sometimes a library is limited by its resources, and I was hoping that I could use software that was fairly common to make a decent sign.  I chose PowerPoint, and was pretty pleased with how it worked, although I need to purchase more fonts.  It’s probably a good idea to embed the fonts in the saved document, though, so others can view and edit in case they don’t have that font.  The most challenging aspect was the alignment, since a text box alignment was not equal to the actual text.  Sometimes a local printer won’t do a design justice, so it may be worth the effort of taking it to a copier for a more professional print if it will be around for a while.

     

    Roberts, J. (2012). Signs that work, part 2. Event and informational signage. Retrieved from http://jrdesignstrategies.com/environmental-design/1459/

    Schmidt, A. (2011). Signs of good design: The user experience. Retrieved from http://lj.libraryjournal.com/2011/02/opinion/aaron-schmidt/signs-of-good-design-the-user-experience/

    Williams, R. (2004). The non-designer’s design book: Design and typographic principles for the visual novice. Berkeley, CA: Peachpit Press.

    Also, for inspiration, check out this blog:  Library Graphic Design

     

     

     
    • johnpappas 2:57 pm on August 5, 2013 Permalink | Reply

      I love the first one! It seems almost foreboding. I like a little humor in a library’s signage.

      • valarie907 4:31 pm on August 5, 2013 Permalink | Reply

        Thanks John!
        I really like how it turned out too. To be honest, I think I could have found a better image for the printer signs…I should have kept looking. I guess that’s the difference between having to find something (free) that works versus being able to design my own image. I wonder where the pros find theirs?
        Valarie

    • Aaron Schmidt 8:30 am on August 12, 2013 Permalink | Reply

      Great signs!

      And to answer your question: professionals often make their own graphics.

  • valarie907 10:30 pm on July 28, 2013 Permalink | Reply
    Tags: , , observations   

    Contextual Inquiry: Library Observation Notes 

    SCLM entryway

    SCLM entryway

    Library Museum Entrance

    • one male person leaving. greeting an incoming individual
    • incoming individual going upstairs to the library with a tote
    • two young girls leaving the library after a few minutes
    • one empty handed young boy leaving the library, door gets stuck on the mat, so the boy pushes it shut
    • young man with backpack leaves the museum via the stairs
    • older gentleman comes to fix the mat
    • young man with baby in the back pack enters and goes upstairs to the library
    • woman enters on her cell phone and sits next to me, perhaps unaware that her voice will carry upstairs through the open ceiling to the library.  Goes into entry way to talk freely/privately.
    • worker enters building goes into museum briefly and goes upstairs to the library
    • young woman with keys comes downstairs to exit the library with books
    • older couple leave the library with e-reader in hand
    • older woman enters
    • young man with back pack leaves
    • young woman with Trader Joes sling tote leaves
    • woman on the phone enters the library and goes upstairs
    • young woman with bag goes up into the library
    • empty handed man goes down the stairs to leave the library (newspaper in back pocket)
    • young man enters the library with canteen and enters bathroom
    • young woman enters with man, with phones and goes upstairs
    • man enters with dvds and goes upstairs
    • man enters, pauses to look at the notices in the entry way and proceeds into the bathroom
    • young couple walks in with backpacks, woman goes upstairs, man stops at the water fountain
    • older man comes downstairs looks at the dedication tiles and leaves the building
    • man with dvds comes down and leaves with more dvds
    • young mom and daughter enter building and go upstairs
    • man with canteen leaves the building after visiting the bathroom
    • young couple with phones leave with a book and tote.
    • man enters, stops to read the notices in the entry way and checks out the dedication tiles and goes upstairs
    • woman leaves the museum with backpack and saunters outside to fix her shoes (walking)
    • woman leaves the museum, with the other woman, takes a picture and they talk before leaving (deciding where to go next, maybe)
    • woman with dvds comes downstairs and reads the notices before leaving the building
    • older woman with small bag enters building and goes upstairs
    • older couple leave the museum, ponder for a moment and go further in the building to use the restrooms
    • man enters to refill brochures located down the hall in the entryway
    • young man with canteen enters empty handed and goes upstairs
    • young woman and girl go down stair
    • young woman with backpack leaves
    • young man without canteen leaves with plastic container
    • young man with backpack leaves with purpose
    • older couple who use the bathroom leave, man glances at notices, woman leads way out

    (front desk photo)*(I’ll have to get another one…)

    Library Museum Front Desk Area

    • young man with back pack approaches to request a computer, was asked if he used them before to which he nodded yes and was given a pass.  He went directly to the computer
    • person approached the unmanned counter (librarian could watch the front area through an open window in the back work space), teen girl approaches, librarian moves to front counter, girl asks for a computer and is given a pass.
    • young woman approaches counter and leaves an item and is told “thanks”
    • man approaches counter and waits to check out an item.  Places items and receipt in backpack and leaves.
    • young woman approaches to ask about mail drop boxes around town, librarian offers information, but cannot confirm where all PO drop boxes are around town.  Young woman says thank you and goes back to her chair.
    • librarian goes behind the window, older man approaches  window behind the counter to ask a question, librarian meets man behind counter and moves back out to answer his question about where he can find used books in town.  He goes back into the library.
    • printer begins printing, a young man approaches printer, waits a moment while papers print, then looks curiously at the papers from front to back.  Looks to the front counter to get librarians attention while she helps another patron who just arrived. Approaches counter questioning why there is other printed material on his papers to find out that the library uses recycled paper, and it is 25 cents to print on blank paper.  He walks away saying he was confused.  (note: a small orange sign is taped to the computer explaining this in front of the printer and on the side)
    • young woman approaches counter (in the middle of the previous event) to request a computer (the one I was sitting at, so I moved).  Was given a pass, sat down, then disappeared for about 6 minutes while logged in.
    • young man approaches counter to request a computer, is asked if some sort of difference in the mouse is okay, to which he replies “yes,” gets pass and goes to the computer.
    • a student helper informs librarian about finding a loose dvd on the shelf, so she investigates where it may have come from.

    *I couldn’t add my photos, so I’ll see if I can do it later.

     
    • kelsey.smith 4:49 pm on July 29, 2013 Permalink | Reply

      I like that the patrons can print for free on recycled paper! That would be frustrating, however, if they didn’t see the sign then printed important documents on scrap paper…but it seems that the library has appropriate signs and notifications.

      • valarie907 12:37 am on August 3, 2013 Permalink | Reply

        I liked that idea too, but the confusion on the young man’s face said it all…better signage! I got a couple of ideas for our next assignment from this one. =)

    • mikelarson 6:05 pm on August 11, 2013 Permalink | Reply

      Nice job of scripting your observations. I like your writing style. Ever consider getting a book out? 🙂 -Mike

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